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+---
+date: 2024-05-20T14:02-08:00
+title: AI-free products
+description: Everything and everyone is stapling AI into their existing products at the moment. Can we get a counterbalance, a category of products that don't include it?
+tags:
+  - AI
+  - tech
+---
+Everything and everyone is stapling AI into their existing products at the moment. Can we get a counterbalance, a category of products that *don't* include it?<!-- excerpt -->
+
+"This product was built for users not as a demonstration to investors that we're chasing the latest trend."
+
+Develop a simple, focused app that does what it says on the tin — not one where the tin talks back at you.
+
+You build the tool, keep it as simple as possible and it does what you set out for it to do. Your customers see the value and use it accordingly.
+
+No AI in the product.
+
+Less noise, less confusion, less chatter and more focus. Those are the products I want — the products that add AI "features" when they worked perfectly well before are products I'll gladly leave behind.
+
+{% render "partials/banners/github.liquid", url: 'https://github.com/ai-robots-txt/ai.robots.txt' %}
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